
Curriculum
Pablo Wilson - Photography, Portrait & Light Types of Lighting • Types of Lenses and Cameras • Basic lighting with two sources • Modifiers, their uses and functions • Poses & lighting for different types of portraits • How to deal with “my subjects” • How to work the light together with the subject • Do’s and Don’s in portraits • Using light to our advantage • Tips to improve posture and posing in front of the camera.
Sebastián Ordenes - Clinical Photography Types of flash • Types of bodies and lenses for macro photography • Retractors, contractors, and mirrors for intraoral protocol • Magnification technique • Composition in dentistry • Protocols for aesthetic dentistry • Tips for case presentations • Laboratory photography • Tips to improve lighting and positions of patients.
Andrés E. Ponce Marketing fundamentals • Processes and trends • Segmentation, targeting & position • Role of the brand: development and valuation • Communication and strategies • Social media and its importance in today’s marketing • Video fundamentals and theory • Apps and their uses as communication facilitators • Basic equipment for video recording • Development your brand • Editing in photography • Generating content: “your story in 30 seconds” • Publish and share effectively • Let’s edit! Your work edited and ready to share.
Agenda
9am - 10:30am
Welcome & Pablo Wilson Theory
10:30am - 11:00am
Break
11:00am - 1:30pm
Pablo Wilson Practical
1:30pm - 3:00pm
Lunch Break
3:00pm - 4:30pm
Sebastian Cifuentes Theory
4:30pm - 7:00pm
Sebastian Cifuentes Demonstration
7:00pm - 8:00pm
Social Event
9am - 1:00pm
Andres E. Ponce Theory
1:00pm - 1:30pm
Break
1:30pm - 2:00pm
Andres E. Ponce Practical
2:00pm - 3:00pm
Lunch Break
3:00pm - 5:00pm
General Practical
5:00pm - 5:30pm
Break
Tuition
- 16 Hours of CE
- Course literure
- Hand-On training & materials
- Breakfast & lunch

FAQ
Are you a dental practitioner who is ready to add photography and video to you practice? Then this is the course for you. That’s really the only parameter. We’ve had students who are fresh out of dental school and, using this course, they were able to open and maintain their first practice successfully. We’ve also had students who’ve been in the dental field for years but want to learn new tips and tricks when it comes to things like digital marketing and video editing. No matter where you are in your career as a practice owner or associate, there’s always room for improvement. That’s where we can help.
Joining us all the way from Chile are three amazing dental photographers from @focus.chile, @andresponce (Prosthodontist and Marketing Consultant) @pablowilsonphoto (Fashion and Adverstising Photographer) and @dr.sebastiancifuentes (Prosthodontist and Clinical Photographer) who will share their expertise and help you to perfect your dental photography techniques. Additionally Drs. Stanley will also be on hand to help!
This course includes two full days of continuing education content (16 hours of CE total). Breakfast and lunch will also be provided on both days, as well as a Friday evening social event.
This course is designed for dentists, however please contact us if you’re interested in bringing team members to this course.
This course is offered as a lecture/hands-on course. Participants will be provided with lecture materials and guided through hands-on practicals by the instructor.
Stanley Institute prides itself on partnering with companies whose products and services align with our own mission and goal: to promote oral and systemic health, and to provide the highest standard of patient care through the patient experience. Sponsors of this course (in alphabetical order) include: DentiPhoto.
At Stanley Institute, we know it is not always possible to travel, which is why many courses at Stanley Institute are offered online. Unfortunately, this course is currently not offered online.
We recommend staying at one of the following hotels: The Umstead 100 Woodland Pond Dr., Cary, NC The Mayton Inn 301 S. Academy Street, Cary, NC Embassy Suites 201 Harrison Oaks Blvd, Cary, NC

Stanley Institute is a proud partner of the International Congress of Oral Implantologists (ICOI). The renowned executives at ICOI approved our Continuum coursework in 2016. If a student is a current ICOI member and completes the program, they become eligible for ICOI Fellowship. It’s an elite status you deserve.

Advance your dental education today.
If you're ready to take your dental practice to the next level, join us at one of our upcoming courses. We'll help you learn the tools you need to succeed!
